Guiding Principals

Don't mop the ocean

It's easy to want to solve big problems - we are problem solvers and innovators. "Don't mop the ocean" is a reminder to decompose big problems into smaller, more manageable ones. It means focusing your energy on things that truly matter. Prioritize delivering immediate value. Sometimes, a good enough solution, delivered quickly, is far more valuable than a more comprehensive one that never sees the light of day.

Make it work, then make it neat

Functionality is the foundation. "Make it work then make it neat" is a reminder to prioritize core functionality and get a working solution in users’ hands quickly. Polish and refinement are important, but they come after proving the concept and gathering feedback. Don't let the pursuit of beauty or perfection impede the delivery of a valuable tool.

Create momentum, sprint strategically

Progress is a marathon, not a series of frantic bursts. "Create momentum, sprint strategically" encourages a sustainable pace with consistent progress. While focused bursts of effort have their place, long-term success demands a rhythm of steady advancement, avoiding burnout and maintaining a consistent flow of value.

Build today with tomorrow in mind

Technology evolves constantly, and short-sighted solutions can quickly become roadblocks. "Build today with tomorrow in mind" means designing for scalability, maintainability, and future adaptability. I strive to create a solid base that can grow and change with evolving needs – ensuring the work remains valuable for the long haul.

Keep it simple

Complexity breeds confusion and slows everything down. "Keep it simple" is my commitment to clear code, intuitive design, and streamlined processes. I aim for solutions that are easy to understand, maintain, and adapt, because the most powerful tools are often the simplest to use.